"How many users to do you have today?" is not meaningless. Each user is a person, give or take a few bots, sharing their way of life and witnessing others'. Wit

"How many users to do you have today?" is not meaningless. Each user is a person, give or take a few bots, sharing their way of life and witnessing others'. Without editorialization or censorship. The product may or may not be around in 10 years, but I bet someone somewhere is learning about what it's like on the opposite side of whatever ideological divide by watching instagram pictures. The consequences of that will last way beyond Instagram the product. There's meaning there that goes beyond advertisement dollars.