So I can't figure out why this product should exist (as a product, vs. a lab exercise). On the KS page it only mentions "You can finally get the chance to under

So I can't figure out why this product should exist (as a product, vs. a lab exercise). On the KS page it only mentions "You can finally get the chance to understand whats going on inside those ICs!" Which is worthwhile, I suppose, to a minority of hardware designers, just as learning assembly language is worthwhile to a minority of programmers. But does that translate into a business plan? What is the market for such kits?