This is a good point, and it's also often reflected in Japanese websites. I think it has something to do with (oddly) a Japanese distrust of sparse information.

This is a good point, and it's also often reflected in Japanese websites. I think it has something to do with (oddly) a Japanese distrust of sparse information. In the US, my websites were always very simple with little ornamentation. Those sites never succeeded in Japan because if there is not an abundance of text and (ideally) graphics, it just looks like nothing is really happening.