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Ask HN: What makes a good explainer video?
Hello all,
I am launching an app soon and I am considering placing an explainer video on the app's website homepage.
My question is two fold; what makes a good explainer video? (and also is it still relevent?)
From memory, I remember lots of startups using them a couple of years back however now it appears the background image with explainer text/grahpic is preferred.
- bhuvana 12y agoVideo quality Engaging factors the unique core message Fun First 5 seconds should be attractive Landing page headline of the video Strong call to action at the end Obvious video duration Choosing of good production house Creativity & innovation in the script Best suitable animation created