The public reaction is necessary for the business model of Apple's (and Google's) mobile platforms. They have to prevent users from thinking too long or hard a

The public reaction is necessary for the business model of Apple's (and Google's) mobile platforms. They have to prevent users from thinking too long or hard about the level of trust they're placing in them. Thus quickly minimizing the findings like in this case. The balancing act they've chosen for themselves is to keep the masses of technical users confident enough in the products to use them, but dienganged enough that they avoid really thinking about the security model of the device they've embedded their life into. At some point, it doesn't even matter if the unmodifiable security decisions they make are right or wrong for a user that "owns" a device but not the signing keys to change the software on it. We all see it as something along the lines of "this design could go real bad, but probably isn't." That position relies on masses of consumer confidence, good will and raising the cost of alternatives. They have to nip this in the bud, because even though there is unease at the fringes, it's not large enough to rock the boat. For now.