agreed, i think this is more of a tim cook approach, in recent times he has tried to send out a clear message when it comes to things that apple feels very stro

agreed, i think this is more of a tim cook approach, in recent times he has tried to send out a clear message when it comes to things that apple feels very strongly about, some of them may involve their products and some of them may not for ex. 1. the emphasis on caring for the environment 2. support for the LGBT community 3. the focus on user privacy... and so in this case they seem to be pushing forth the message that user privacy is very important to them