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There probably was some point at which technologists still exchanged physical business cards but wanted people to access their digital content, but I get the se
by apendleton 12y ago
There probably was some point at which technologists still exchanged physical business cards but wanted people to access their digital content, but I get the sense that the physical card is decidedly on the way out, in favor of people directly connecting on Twitter or Github. It seems like, at least in the tech sector, the period when this would have been useful is already over.
- kevin_iP 12y agoApendleton- Kevin from intelliPaper here. SwivelCard has bee a very good fit for many of our customers. One use has been to focus conversations. Consider a situation where you manage a portfolio that is constantly changing, and you want to draw attention to aspects of it and personalize your pitch to a client. How cool would it be to have a face-to-face conversation focusing on real issues, and end with "I've made a few notes. Use this SwivelCard to access them. They are secure and only you have access to this information." No, I don't need your email address - and there is no account to create or manage."
- jahewson 12y agoBut you can already do that with a USB stick? It's not like they're expensive.
- Joe_iP 12y agojahewson, I can carry 50 swivelCard with me to a networking event. I'd need a bag to do the same with a USB. Even if I had the plastic credit card versions of the same. Beyond carrying them around, my swivelCard has access to every discount offered by the USPS for bulkrate and EDDM campaigns.
- jahewson 12y ago> Consider a situation where you manage a portfolio that is constantly changing, and you want to draw attention to aspects of it and personalize your pitch to a client. Handing out 50 cards at a networking event isn't a personalized pitch, you've not really backed up your argument. Not sure what USPS has to do with that discussion either, I hope you're not advocating sending these as junk mail, we have enough waste as it is, are they recyclable?
- Joe_iP 12y agoapendleton, interesting thought. I'm on the marketing and sales team for swivelCard. I wanted to share with you my experience in the field of technology. I previously worked for a technology solution company. Their solution is a 100% greenification to very LARGE events & trade shows. The platform offered every exhibitor to trade & distribute information digitally. My last event with them was 14 months ago. My number one take-away was, even with the most advanced technology available people still use business cards. Beyond that, I attend an average of three networking meeting a month that typically have 100+ professionals in attendance all of which use business cards. I'll agree with you partially, standard physical cards might be on the way out. However, I personally believe they will be replaced with a technology that carry a little more value.