From the GitHub repo which contains the wordpress plugin: "Bandit Algorithms are the next generation of A/B testing. BayesianWitch is a cloud service which use

From the GitHub repo which contains the wordpress plugin: "Bandit Algorithms are the next generation of A/B testing. BayesianWitch is a cloud service which uses Bandit Algorithms to increase engagement and clicks on your blog. BayesianWitch is aimed at using Bandit Algorithms to optimize each of your posts individually. Bandit Algorithms are better than A/B testing for transient content - i.e., a single blog post. The reason is that A/B tests attempt to determine the one right answer, whereas Bandit Algorithms simply try to increase the number of clicks. As a result, Bandit Algorithms can increase your performance with fewer clicks than A/B testing." https://github.com/bayesianwitch/BayesianWitch-for-Wordpress/tree/master/BayesianWitch https://github.com/bayesianwitch/BayesianWitch-for-Wordpress...