4 ms·
I'm surprised so few people or articles mentioned the 1984 ad, and how Apple used to think IBM is the Anti-Christ.
by higherpurpose 12y ago
I'm surprised so few people or articles mentioned the 1984 ad, and how Apple used to think IBM is the Anti-Christ.
- r00fus 12y agoPeople change, organizations change and the world changes. To survive you must adapt. Why not mention the Microsoft investment in 1997? Or the partnership with Cingular/ATT in 2007? Or were those not really evil empires?
- sjwright 12y agoThat ad worked because customers at the time associated IBM with the impending corporate monolith. IBM was just the whipping-boy for the larger idea. (Much like how today Apple is the whipping-boy for Foxconn manufacturing scandals.) It became apparent soon after that Microsoft was the real threat to Apple's business model.
- Moto7451 12y agoApple and IBM's history of working together on PowerPC from the early 90s to mid '00s is probably why. http://en.wikipedia.org/wiki/PowerPC_600 http://en.wikipedia.org/wiki/PowerPC_600