I don't have this problem actually - I can always explain well enough what I do and (in most cases) get people a little interested or at least impressed. For e

I don't have this problem actually - I can always explain well enough what I do and (in most cases) get people a little interested or at least impressed. For example, when I get asked that, I first say I do web development and tell them what that actually us. Something like "You know how there are some websites that are just text and don't do anything, but some websites are like facebook where there's stuff you can do, like make friends, post comments etc? Well, I just write websites that "do stuff". Then, if I'm talking about work I would mention I work for a derivatives broker (if they are not interested at least they'll be impressed), while if I'm talking about my hobby work (http://phonalyzr.com http://phonalyzr.com) I tell them all the cool stuff your call log can tell them. And everybody understands a history of calls, top callers etc. Anyway, I don't do this quite on purpose. I guess it helps I genuinely like what I do and get a bit excited about it.