You're totally right, Google, airbnb, Uber and a lot more are disruptive. The article is not attacking anything nor claiming that no disruption is happening. It

You're totally right, Google, airbnb, Uber and a lot more are disruptive. The article is not attacking anything nor claiming that no disruption is happening. It's more of an advice for how real innovation and true disruption is made; "beyond helping yourself and your investors, you win by helping society, not creating at the expense of it." It's a call for everyone in the startup land to redirect money and resources toward something substantial.