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What are you not convinced about? That their current following hasn't been that big since the dawn of time? 37signals is an excellent case study of a company w
by tjogin 17y ago
What are you not convinced about? That their current following hasn't been that big since the dawn of time?
37signals is an excellent case study of a company which has built a profitable successful business without any kind of fame or following. Because they weren't famous and they didn't have a big following and Rails didn't exist, way back in february of 2004 when they launched Basecamp.
- davidw 17y agoThey go on and on about how small and simple they are, and how they do less, and so on and so forth. However, small, simple, and few features makes for a very low barrier to entry if that's all they have, so I'm not sure it is a very good model unless you are famous like they are (that's their "barrier to entry"). In other words, they are something of a special case, not really an example to be followed, even if what they've done is admirable.