3 ms·
What an awful name.
by grinich 12y ago
What an awful name.
- adolfoabegg 12y agotrue, "Amazon Docs" or even "Amazon Vault" looks better :)
- fasteddie31003 12y agoMaybe from this http://en.wikipedia.org/wiki/Z%C3%B3calo http://en.wikipedia.org/wiki/Z%C3%B3calo
- rdtsc 12y agoIt just a random pronounceable 3 syllable word. Allegedly is means something in Mexico. I don't understand what is so "awful" about it? Should it be a vowel-less contraction with an .io domain name to be cool (bxr.io ?)
- nmjohn 12y agoIf it was a startup, the name would be fine. But it's amazon, and from a branding perspective, in terms of the cloud computing services they offer, zocalo just doesn't fit. Amazon Web Services Elastic Cloud Compute (EC2) Simple Storage Service (S3) Elastic Block Store (EBS) Relational Database Service (RDS) Amazon WorkSpaces. And then there is Zocalo. Sure, Elastic Beanstalk is less "enterprise professional" compared to the others, but the name is incredibly descriptive, they are comparing the service to a magical beanstalk that grows and grows, like with the service, your app will autoscale. Zocalo doesn't have the "enterprise professional" sound of the major services, nor the descriptive nature of the more fun named services. So while it may not be _awful_, I have no qualms in saying it is not good.
- hackinthebochs 12y agoIt is in fact a very bad name. A name with unfamiliar sounds to an English ear will be that much harder to catch on and build brand recognition.
- sk5t 12y agoI agree. It is suitable for a project code name... not so much for the product's brand. As a native English speaker, Zocalo makes me think of words like ziggurat, mojito, zapata, and mahalo.
- mkempe 12y agoYep. Just like Schwarzenegger.
- hudibras 12y agoOr Chevrolet.
- hackinthebochs 12y agoYes, his name was an impediment to becoming a household name. It's not a complete prevention, however.