Disclaimer: I started pitchpigeon.com which was recently acquired. Press release platforms for startups. A few folks in this thread are saying that what they w

Disclaimer: I started pitchpigeon.com which was recently acquired. Press release platforms for startups. A few folks in this thread are saying that what they want is tagging and curation so that they can write "targeted emails" to the journalists who are more inclined to write about their industry. I think this is a great idea in principle, but having run a service like this I can tell you that literally 1% of customers actually go through with that kind of targeting. It's just too much work. The rest just want to send one tight, focused pitch to as many people as possible and hope for the best. I'm not saying that either method is the best, but from a business standpoint you have to optimize for where the customer preference is. You could have a whole bunch of customization tools for the 1% that would just get in the way and reduce your funnel completion rate for the 99%. The simplest method is always the best - at least as a starting point - and I think that's one thing pressfarm does get right.