3 ms·

Several years ago my spouse and I took a vacation abroad and booked a tour with a local company. The guide was really shocked when I told him that I went with

Several years ago my spouse and I took a vacation abroad and booked a tour with a local company. The guide was really shocked when I told him that I went with their company because they had negative reviews. All of the touring companies had fairly amateur web sites, but with the exception of this company, all of the Yelp reviews were glowing, 5-star, nothing-went-wrong-with-this-trip reviews. His company had fairly good reviews, with one or two one-star reviews from angry customers that cancelled at the last minute and didn't get their deposit back. I expect a few bad reviews - nobody runs their business in such a manner that every customer is satisfied 100% of the time. If I see nothing but outstanding reviews, I'm going to assume they're all fake.

steven777400 12y ago
Especially key is also what the bad reviews are for. Like in your case, you identify the bad reviews are unreasonable expectations. Bad reviews with claimed reasonable cause may be worth a little more pause. Also important is number of reviews. I'd rather have a solid 4/5 product with 100 reviews than a straight 5 star product reviewed only 3 times.
- soperj 12y ago
  And now I know when faking product reviews to throw a few bad ones in there ;)
- r00fus 12y ago
  Well, if there is a bad review that has a response from the company, that reflects well in my opinion, unless there are a large number of them. Not sure if it's possible for vendors on Yelp to reply to their customers in the forum, but I see this all the time on Amazon.