3 ms·

You shouldn't be. There are 185 trademarks for "Firefly" in the USPTO database [1]. Fox don't own any of them, but even if they did it would only apply to speci

You shouldn't be. There are 185 trademarks for "Firefly" in the USPTO database [1]. Fox don't own any of them, but even if they did it would only apply to specific goods or services such as publishing fiction and merchandise, not launching rockets. That said, I doubt one could call such a company "Harry Potter's Wizardly Rockets" without receiving a lawsuit, but I suspect such claims would be based on copyright. 1. http://tmsearch.uspto.gov/bin/showfield?f=toc&state=4804%3A4yw70q.1.1&p_search=searchss&p_L=50&BackReference=&p_plural=yes&p_s_PARA1=live&p_tagrepl%7E%3A=PARA1%24LD&expr=PARA1+AND+PARA2&p_s_PARA2=Firefly&p_tagrepl%7E%3A=PARA2%24COMB&p_op_ALL=AND&a_default=search&a_search=Submit+Query&a_search=Submit+Query http://tmsearch.uspto.gov/bin/showfield?f=toc&state=4804%3A4...

x1798DE 12y ago
Obviously. My point was that a show about a spaceship and a company that launches spaceships are close enough that you could imagine it was some kind of marketing tie-in. It's just plausible enough that it wouldn't necessarily be thrown out as absurd, and that's usually enough to scare off most startups (since going to court over it would be much more detrimental to the small startup than to 20th Century Fox). I can imagine they'd want to tread lightly and not name one of their spaceships after a spaceship on the show Firefly.