Snickers uses "diva" in its ads. The meaning there is "woman-like, and therefore unpleasant way for a man to behave." As long as women are disrespected culture

Snickers uses "diva" in its ads. The meaning there is "woman-like, and therefore unpleasant way for a man to behave." As long as women are disrespected culture-wide, any female-gendered term will seem degrading from a male point of view.