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Ugly ads, long copy, many things still work. If anyone is interested in learning more about marketing methods, get: "Tested Advertising Methods" by Caples (be
by sogen 12y ago
Ugly ads, long copy, many things still work.
If anyone is interested in learning more about marketing methods, get:
"Tested Advertising Methods" by Caples (be sure to get 4th edition or earlier because later editions have LESS ads!)
- thenomad 12y agoTested Advertising Methods is great. It's also worth checking out the book Ca$hvertising. Its marketing is exactly as cringe-inducing as it sounds, but it has a lot of solid advice.