Some of them are cool, especially the shorter ones — like .mom, .music, .wiki But then you have ones like .photography and .international — seems 12+ letters j

Some of them are cool, especially the shorter ones — like .mom, .music, .wiki But then you have ones like .photography and .international — seems 12+ letters just for the domain name extension seems overboard. And then you have the completely absurd ones like .blackfriday — I don’t even begin to understand that one. It’s really going to come down to the masses and how they are received by them. Confusion about a gTLD vs a .com may not even be an issue because SO many people just type stuff into Google. Yes, every time. I think the shorter ones will take off faster, but xenophobia.international does have a bit of a ring to it though