Made me smile, but I don't agree that "dignity is merely a sort of plaque". That may be right if you're just talking about presentation/grooming, but "dignity"

Made me smile, but I don't agree that "dignity is merely a sort of plaque". That may be right if you're just talking about presentation/grooming, but "dignity" (to me) includes self assurance, courage and perhaps a bit of defiance. All good things to see in a founder I'd say.