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If Google is serious about their App Store, and with Google that's always a concern, they should be promoting the platform. Apple is actively highlighting third
by jsz0 17y ago
If Google is serious about their App Store, and with Google that's always a concern, they should be promoting the platform. Apple is actively highlighting third party apps as a major selling point of the iPhone platform with constant TV commercials showing off some of the best apps. Google's approach to multiple handset vendors already makes the situation confusing to consumers so it's even more important they advertise. A Google commercial showing off 2 or 3 different Android handsets running some third party apps would be a massive boost for the platform and handset makers.
Someone pointed out that the Android platform is really starting to feel like "Linux on the desktop" where it's always the next handset, the next OS revision, etc that's going to change everything. The same basic rule applies: If you fall too far behind commercial alternatives you will lose no matter how good your platform is. Personally I think Google's window of opportunity is very small here. If they can't start making some headway the game is over when the iPhone hits Verizon.
- jrockway 17y agoI don't think Google has even tried to market Android yet. Letting the technical users get all the bugs out is a good strategy. Once that is taken care of, Google can open the floodgates. They're an advertising company, remember, so when they want to get the message out, they will do it. But anyway, this is not critically important right now. Andorid and iPhone both satisfy the "I wonder if there's an app for..." for any reasonable value of ... right now. If you have an Android phone, it will do anything you want a phone to do. If you have an iPhone, it will also do anything you want a phone to do (minus being location aware, or having third-party caller ID data loaded when someone calls, or writing your own programs for it, etc.).