As a friend likes to say: starting up in Brazil is entrepreneurship "Level: Hard". This means huge challenges, but the market is huge, there's REAL problems to

As a friend likes to say: starting up in Brazil is entrepreneurship "Level: Hard". This means huge challenges, but the market is huge, there's REAL problems to be solved and there's the opportunity of building significant entry barriers. Plus, even if rules are absurd, all players in the market are subject to the same constraints. Meaning that they're a problem if you're debating between tackling Brazil or another market, but they're a given if you're set on setting foot there.