I think both side can be argued. On one hand I really appreciate how quick movies start, and I was initially quite impressed, and like the OP I had to check ye

I think both side can be argued. On one hand I really appreciate how quick movies start, and I was initially quite impressed, and like the OP I had to check yesterday my Comcast Internet setting for a different reason: I was quite surprise to see a big jump in my usage. I was planing to start looking at what could be using more bandwidth than usual but thank to the post I know what it is. At least Amazon should be offering a setting to disable that feature, and whenever someone want to play a movie and the setting is off, then warn the user that he can always turn it back on... At least in the USA where bandwidth is still limited Amazon should be offering the proper setting for the user to decide. [edit: fixing typo]