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Inspiring post! Thank you! Your numbers look truly amazing, low CPI and high conversion rate to paying users. Do you mind sharing what's your sustainability/b
by nnx 12y ago
Inspiring post! Thank you!
Your numbers look truly amazing, low CPI and high conversion rate to paying users.
Do you mind sharing what's your sustainability/breakeven point in terms of monthly paying users? :)
I guess it is around 25000, which you should be able to reach pretty soon assuming a 50% split marketing/product for the fresh funding.
Best of luck to you.
- michokest 12y agoGlad you found it useful! I think it's working because the market is huge (everybody has a "fitness" problem) and it's such a simple product. Our expenses are at $10k with a 3 people team, some freelancers and a $2k/mo marketing budget. We plan to break even in half a year, if things go right. My goal so far has been to keep us profitable, as in +revenue and -expenses.