You're right this is just an opinion and it come from one of 7 billion. No defense there. But in the end, most of the tech press is opinion. And you have to che

You're right this is just an opinion and it come from one of 7 billion. No defense there. But in the end, most of the tech press is opinion. And you have to check on the track record of the writer. To the substance - it has been puzzling to figure out WHY. It's not the ear phone tech. And I don't buy 'streaming service'. There are much better ones out there in the tier 2 services and Beats isn't doing so we'll. So what is it? The clue has been in hiring those 2 guys and their connections. Not just to the music industry but to up and coming celebs. Their street cred. It's just an opinion but it's testable within a year when they engage those assets they just bought.