Search 'Friday news dump' From the West Wing - http://politicaldictionary.com/words/friday-news-dump/ http://politicaldictionary.com/words/friday-news-dump/

Search 'Friday news dump' From the West Wing - http://politicaldictionary.com/words/friday-news-dump/ http://politicaldictionary.com/words/friday-news-dump/ Donna: What’s take out the trash day? Josh: Friday. Donna: I mean, what is it? Josh: Any stories we have to give the press that we’re not wild about, we give all in a lump on Friday. Donna: Why do you do it in a lump? Josh: Instead of one at a time? Donna: I’d think you’d want to spread them out. Josh: They’ve got X column inches to fill, right? They’re going to fill them no matter what. Donna: Yes. Josh: So if we give them one story, that story’s X column inches. Donna: And if we give them five stories … Josh: They’re a fifth the size. Donna: Why do you do it on Friday? Josh: Because no one reads the paper on Saturday. Donna: You guys are real populists, aren’t you? There are also other reasons, maybe they were rushing to complete the deal by EOD, if you try to keep it quiet over the weekend, might leak out in a haphazard way, want to release outside market hours, etc. Not too coincidentally, a lot of the SEC filings with really bad news seem to happen in the last minute of filing activity on Friday. (Not that this particular announcement is very material or bad news)