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Their core business is that monetization, by definition. The NFL is primarily sponsored through network agreements, which themselves are primarily sponsored th
by personZ 12y ago
Their core business is that monetization, by definition.
The NFL is primarily sponsored through network agreements, which themselves are primarily sponsored through advertisers. Is the "core business" of the NFL, then, advertising?
Of course it isn't. Such an argument is specious to the point of uselessness, and only appears in the form of rhetoric. The NFL's core business is making an entertaining sports product that people like watching, and then they find ways to monetize from that.
- hrjet 12y agoGoogle sells ads on third-party website properties. The parent's argument is certainly not specious.
- personZ 12y agoThe discussion is what Google's "core business" is. Google makes less than 1/5th of their revenue from their ad network in third party products and sites. The overwhelming majority of their money comes from monetization of their own services. Apple operates and promotes its own ad network, and its lack of success in that market doesn't somehow separate it from that reality. No one would claim that Apple's core business was iAds.