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If you can use mobile traffic, then there are DOZENS of mobile DSPs (Demand-Side Platforms) which compete to offer mobile inventory. www.decisive.is is a rathe
by thenomad 12y ago
If you can use mobile traffic, then there are DOZENS of mobile DSPs (Demand-Side Platforms) which compete to offer mobile inventory.
www.decisive.is is a rather good one, but there are tons of them.
Otherwise, the obvious suggestion outside of the search arena is Facebook. Advertising on FB does work, and it's insanely targetable.
Note: none of these options are exactly fire-and-forget - you'll need to put time into learning how they work and optimising your campaigns in order to reap rewards.
- aruggirello 12y ago> Advertising on FB does work, and it's insanely targetable. I've always been curious about advertising on Facebook, and wanted to give it a try, but my team didn't welcome it. How does it perform against Adwords with product ads?
- quaffapint 12y agoRead this... http://blog.kissmetrics.com/deep-dive-facebook-advertising/ http://blog.kissmetrics.com/deep-dive-facebook-advertising/ ...It mentions that FB advertising is better for selling many small items via email marketing that they sign up for after clicking a FB ad. So, if you have a single 'big' product to sell, that probably won't work very well. I'm in the same boat, and stuck with Adwords and word-of-mouth.