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Based on: http://www.techcrunch.com/2009/01/06/itunes-sells-6-billion-songs-and-other-fun-stats-from-the-philnote/ http://www.techcrunch.com/2009/01/06/itunes-s
by brk 17y ago
Based on:
http://www.techcrunch.com/2009/01/06/itunes-sells-6-billion-songs-and-other-fun-stats-from-the-philnote/ http://www.techcrunch.com/2009/01/06/itunes-sells-6-billion-...
iTunes has sold 6 billion songs. That probably includes full album sales as well as singles. Guessing an average per-track price of 80 cents then, or 4.8 billion in revenue.
According to:
http://74.125.113.132/search?q=cache:OuySBgKhHGIJ:www.appleinsider.com/articles/07/04/23/itunes_store_a_greater_cash_crop_than_apple_implies.html+apple+itunes+profit+per+song&cd=1&hl=en&ct=clnk&gl=us http://74.125.113.132/search?q=cache:OuySBgKhHGIJ:www.applei...
It looks like they make about 10 cents per song, so they've earned about 400-600million from iTunes sales.
Other online stats point to about 220million iPod/iPhone devices sold, the vast majority of that number being iPods.
I am going to guess that they have a pretty decent margin on iPods, 50% at least. An average iPod is probably $200, figure $50-$100 in profit per iPod and they've easily made 10-20+ billion on iPod sales.
Even in the extreme best case/worst case scenario, they've earned at least 2x from hardware vs album sales.