4 ms·
+1 Sending a journo an email is hardly an innovative trick. All online journalists have a minimum number of articles they have to publish per day mandated to t
by alphadevx 12y ago
+1 Sending a journo an email is hardly an innovative trick. All online journalists have a minimum number of articles they have to publish per day mandated to them, so are quite happy to receive unsolicited suggestions to meet their quotas.
- keesj 12y agoThe 'trick' wasn't so much in emailing TechCrunch, as it was creating a separate website altogether (BetaList) and emailing them about that instead. And then leveraging the publicity that platform is getting through TechCrunch to get publicity for the startup (Openmargin) I was trying to promote in the first place.
- thinkt4nk 12y agoAh! I think this gets lost somewhere in the telling of the story.