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I guess my question is if there's a disagreement between user testing results and the product development team's own choices, who wins?
by Dwolb 12y ago
I guess my question is if there's a disagreement between user testing results and the product development team's own choices, who wins?
- mantraxB 12y agoPart of being an intelligent person is the ability to make the best call based on all available information. There's no general rule. I'll just say that fast iteration is key. You iterate quickly and show users prototypes, and incorporate their feedback (or not), depending on the case. You can see the "Fake it till you make it" WWDC session on Apple's site, it speaks exactly about how Apple does prototyping and user testing.