One significant difference is that instacart just matches you up with shoppers who can go to your local stores, pick up the food, and deliver to you and everyon

One significant difference is that instacart just matches you up with shoppers who can go to your local stores, pick up the food, and deliver to you and everyone in your area. I believe the Y2k grocery services had fleets of trucks, warehouses, and tried to act like a layer in between the food distribution companies and the buyer. This method proved to be extremely expensive and hard to sustain.