Keep in mind this is a brand-specific change. Unilever, the owner of Breyer's, is the worlds largest ice cream manufacturer and also owns Ben & Jerry's, Klondik

Keep in mind this is a brand-specific change. Unilever, the owner of Breyer's, is the worlds largest ice cream manufacturer and also owns Ben & Jerry's, Klondike, Popsicle, Magnum, and a host of other brands. Breyer's being one of their non-premium brands, it's one of the few they have that's so price sensitive that they'd risk so blatantly using filler substitutes.