I agree. That was my point that music is too entrenched of an industry for a startup to change it overnight. They took on more than they could handle which is a

I agree. That was my point that music is too entrenched of an industry for a startup to change it overnight. They took on more than they could handle which is a flawed business model, yet they still call it validated and proven in their parting blog post. This is not exactly accurate seeing as they are shutting down - it's like calling a rocket that blew up a few seconds after launch a "proven, viable" design. At least biomed and pharma startups have arguably the potential for a beneficial impact on society at large to justify the long-term capital infusions, whereas a service like this is more of a convenience or recreational product at best.