Front looks good, but unfortunately it makes the same mistake as some other apps (Flowdock and SupportFu come to mind): It invents a new email app and requires

Front looks good, but unfortunately it makes the same mistake as some other apps (Flowdock and SupportFu come to mind): It invents a new email app and requires that your team members live in this app. For example, if a customer emails support@example.com, you get an email notification about the new conversation, but you can't keep the conversation going solely through your email client. You have to use Front. This is a dealbreaker, I think. The normal day-to-day interactions — ie., responding to mail — that Front handles can, and should, easily be done with an email client; there is nothing different about Front does that an email client doesn't do today. People can still use the app, but they shouldn't be forced to switch.