$$$ - Intel and Nvidia paid for the placement. The same reason why Dell, Toshiba, et al bundle a bunch of crapware with your default install: it's paid placemen

$$$ - Intel and Nvidia paid for the placement. The same reason why Dell, Toshiba, et al bundle a bunch of crapware with your default install: it's paid placement. Of course, that doesn't mean it's a good idea - these companies continue to sacrifice their own brand and image in exchange for not a lot of money. You know your company has no product focus when it's willing to plaster shit all over its own products in exchange for a few bucks in extra margin.