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Hurts. Always has. All the extra overhead from the redundant dealer networks, the overhead from maintaining multiple 'differentiated' products, redundant marke
by roc 17y ago
Hurts. Always has.
All the extra overhead from the redundant dealer networks, the overhead from maintaining multiple 'differentiated' products, redundant marketing, etc. I'd be surprised if that nonsense didn't eat enough off their profit for them to still fall beyond Toyota and Honda.
I'm starting to think that the only reason they killed Pontiac instead of Chevy (despite being more popular), was that it allows them to axe more dealers from the network.
I also hope they'll incorporate more 'Saturn' lessons into the remaining 'Chevy' car lines. But given how long they've refused to do that, I'm not exactly optimistic.