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I once worked in marketing for a big fashion brand. At the time, there were all kinds of reports about how manipulative and sneaky the marketing strategies of t

I once worked in marketing for a big fashion brand. At the time, there were all kinds of reports about how manipulative and sneaky the marketing strategies of this company were, and how we employed all kinds of physiological trickery to make people but our stuff. In reality, it's was a bunch of people batting around ideas in the hope we would come up with something that would make people like our products. So I have a hard time believing someone at apple asked for a programming language that would "lock in" developers.

a-nikolaev 12y ago
Since open source is practically standard in programming language design nowdays, it is almost definitely Apple's intentional choice to make Swift closed. Also, they could take an existing open source language that is in the same category (OCaml(F#), Rust, Nimrod, Haxe ?). Being closed, prevents developers from cross compiling Swift for Android, and it will make almost impossible to write an alternative Swift compiler from scratch, since the language is not standatdized.