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http://www.janjuaclothing.com/ http://www.janjuaclothing.com/ - This is my start up for selling women's designer clothing. I tried lot of things to get the wor

http://www.janjuaclothing.com/ http://www.janjuaclothing.com/ - This is my start up for selling women's designer clothing. I tried lot of things to get the word out like facebook marketing, adwords, email marketing, exhibition, brochure distribution, regular updates on facebook page, deals having upto 30% discounts, spying on twitter for competitors and their customers to see what kind of conversations they are having and what they are doing, regular updates to website for look and feel as well as making it faster and faster. I reached few affiliates but they were asking for upfront money so I stayed away. The site was launched about 9 months ago and I have zero sales so far, that is making me sad and sometimes I lose my moral as you can see I have done lot of work. Spent countless hours during day and night. I am not sure what I am missing. Next things I have planned to do are - SEO, print advertising. Any help that would result in sales would be greatly appreciated.

untilHellbanned 12y ago
Wow, really nice site. I'm sorry to hear it hasn't been taking off for you. The original post talks alot about finding a core group of users. Can you just focus on a few people who you think would like to use your site (Indian women?).
- mandeepj 12y ago
  Thanks for nice words. Yes, indian women clothing as I currently can't compete with macy's , banana republic and guess by solely selling western clothes. We have dresses, indo western clothes besides traditional indian clothing. We have a physical store in mohali, India too. Lot of people tell me the clothes are expensive but there are sites selling same kind of clothes between $7000 - $15,000. My margins are around 5% - 7% after giving 30% discount so bringing prices more down would be a financial suicide.
  - afarrell 12y ago
    To which audience are they selling clothes at that price? Brides?
    - mandeepj 12y ago
      i think everyone. Plz visit here - exclusively.in , indianroots.com and there are many more
  - untilHellbanned 12y ago
    I don't think its as much about outcompeting on price as it is finding people who will use your site, love your site, and tell their friends to use your site.
alphonse23 12y ago
If it's any consolation I really like the designs featured on the site. Though I'm not female :(
- mandeepj 12y ago
  Thanks. No worries. It will be great if you can show the site to women known to you.
emmett 12y ago
Don't bother with SEO or print advertising. Go find some actual people and convince them, yourself and in person, to try the site. Watch them try it. Ask them if they want to buy. If not why not. Expose yourself to that direct feedback.
- mandeepj 12y ago
  This sounds great. Thanks for your input
gsharma 12y ago
I ran an e-commerce site focused on Indians living in US a few years ago. Here are a few things that might help you: 1. It seems like your target market is Indian women in USA (guessed based on prices in $) IMO this is still not a niche market. Is your target market Indians who immigrated to US or born here? What age group (working moms vs students)? Why do they need these clothes (casual wear vs Indian parties vs weddings, etc.)? Does your target market live in major cities (like Bay Area) where there are a few offline options available or do they live in remote locations where the nearest Indian grocery store is 50 miles away? Or maybe I am completely wrong and your target market is non-Indian women in US. 2. What did you learn from driving traffic to the site? I see that you listed phone numbers, did anyone call? I would highly recommend using Olark/Zopim and actively chat with people who click on your ad campaigns to ask them what they are looking for. 3. Checkout IndianRoots.com. It is owned by NDTV, the biggest USP they have is free world wide shipping and I know a few people who have already used it. Not sure if you can compete with them on free shipping , but worth looking at. And as the article says, talk to your users. Running ad campaigns work to drive people onto your site but you'll have to talk to your users to find out what are their pain points and what do they need.
- mandeepj 12y ago
  Thanks for a great comment. Please find my response below - 1. My target market is USA, Canada, UK, Australia and new zealand. There are lot of indians living in these countries. I think it is does not matter whether they are immigrated or born in a foreign country as long as they like indian clothes. I have seen lot of non-indians too wearing indian clothes but the percentage would be very low for obvious reasons. My target age group is from 16-45. 2. No calls on my US number but few calls on india number but they did not got the number from site 3. I know indianroots.com. I am also offering free shipping. I think they have advantage of being a big media house like money, plenty of access to media, lot of current customer base 4. I have newsletter based discount on top of site but only 4 people signed up and no one validated their address. I have live chat also but no one initiated it. I will look into your recommendations. I will change my chat software so that we can talk with users as they browse through my site. I will offer another feedback based discount to see what they are saying abt my site, if they fill up the form. my site is unknown\new may be that is why people are not buying anything from me.
arjunnarayan 12y ago
1. The site looks alright. But what's your target market? Are you selling to the Indian market? To the US market? You have this overly broad look, with a currency selector. The prices are pretty damn high for the Indian market. I can find way better stuff walking through M.G. Road in Bangalore. Have you considered that? The prices are actually pretty crazy for Indian clothes. 2. Live chat: it asks me to fill out my name and email, and then says "Offline". That's bullshit. Let's get something straight: You have zero customers. You have zero sales. You have one job: that bar says "online", and has ZERO barriers to chatting with you. You make that thing go instantly into a chat bar (no email barrier), and pipe every single thing written in there to your phone. From now on, you are 100% online. If you get a chat at 1am, you answer those questions. Watch this: https://www.youtube.com/watch?v=e7Qh-vwpYH8 https://www.youtube.com/watch?v=e7Qh-vwpYH8
- mandeepj 12y ago
  1. My target market is outside of india. I concluded this from my website and my store experience. In my store, people will negotiate for long time just for Rs. 50. Most of my designs have handwork and it costs lot of money to get that. My margin is less than 10% so you can tell me how can i reduce prices further down. Everything else is so expensive like shop rent, salary of workers, fabric, material etc. 2. If you visit utsav.com or fashionforyou.com then you can find stuff for less as compared with my site but you can wear their clothes only 2,3 times after they will get worn out but not my clothes. I am not defending myself just sharing my experience. Have you visited meenabazaar.org they are more expensive than me. Live chat is offline because I am at my full time job. I like your idea about phone hook. I will implement it. Thanks for your great comment
  - coryking 12y ago
    Don't worry about your prices and don't every try to compete on prices. Don't worry about phone hooks, overcompressed images, logos, or anything about the site. It seems to me that you need to really focus on who your market is. "Outside of India" or "ages 16-45" is a very, very broad market for somebody as small as you. Are you after hip urban 20 somethings? Are you after rich NYC moms? Be very specific here. Age, gender, living arrangements, where they work, how educated they are, what is their income, how many pets (and what type) do they have, what is their favorite TV shows, favorite musicians, what type of coffee do they get at starbucks, etc... Give this person a name, even find a picture that matches who they are... Why would this person buy from you instead of your competition? What unique thing do you give this person that they can't get anywhere else?
Balgair 12y ago
Male-NonIndian Well, all the pictures are from the neck down. Is that strange? The prices are inline with what my fiancee's friends mail order magazines say, so not out of the ordinary. As far as style, I haven't a clue, it looks nice, I guess. My fiancee has a lot of very close Indian friends originally from Canada and I have a lot of co-workers that are Indian. I see Indian dress here and there, mostly at parties and special occasions. The big question here is could I see any of them in those pieces? Answer: No. It's just too expensive to justify. In the US, these are special occasion dress at these prices. These seems to me to be clothes you buy after a promotion or a big test. We are not exactly poor nor wealthy, household incomes are in the 80 to 120k range. Also, your site does not tell me that what I am ordering is a special occasion. It looks more like a site like alibaba or for computer parts. Take this with a grain of salt: I am not your customer and do not order from you and likely never will. My advice is useless effectively.
- mandeepj 12y ago
  No advice can be useless. There are lot of clothes in range from $60 to $150 so I do not think everything is expensive. Please correct me if I am wrong. Thanks for your valuable time
cshenoy 12y ago
Just showed my Desi girlfriend your site and she says pictures with models are very important. Some women prefer to see those dresses actually worn by someone so they can understand it better. I personally think there's a lot going on with the website. Almost like you're selling too many different clothes. If you can cutback somehow or focus on an area, that could be effective. Also, you really need to highlight the FREE SHIPPING. That's a major seller for many people, even if others are offering it.
- mandeepj 12y ago
  Most of clothing websites do not show the model's face, the reason being - they want customer to focus on clothing\dress but I can give it a try and showcase some of the dresses with a model to see if it converts visitors into customers. I will highlight free shipping and offers in a non-obtrusive way. Thanks for taking time to share your valuable inputs
  - coryking 12y ago
    This is something you can test once you get enough traffic. You can do A/B testing and see if you get a higher conversion with or without the models faces. Until you do the A/B test, you'll never know...
    - mandeepj 12y ago
      I think it is time to start on A\B testing. Thx
      - simonw 12y ago
        A/B testing will be a complete waste of time until you have thousands of visitors - and even then, your efforts would probably be better spent on other forms of user research such as usability testing in a coffee shop. I agree willth another poster in this thread: you should go where the shoppers are! Listing your product on eBay will drive way more interest than hosting your own site at this point.
      - 12y ago
reledi 12y ago
Try to include faces in the pictures and use higher quality images. Too many of the images look stretched or overly compressed. Using poor quality images makes the site like shoddy.
- mandeepj 12y ago
  high quality images leads to bigger image file size which leads to reduction in speed of website. I will try to find a balance. thanks
  - reledi 12y ago
    There's lots of good compression software now so it shouldn't be an issue. Check out http://pngquant.org http://pngquant.org.
    - mandeepj 12y ago
      Thank you, will give it a try
rkudeshi 12y ago
I'm not a woman, so take this with a grain of salt, but here's some feedback on the website: 1) Your images are too compressed. The artifacts make it look low quality, like I shouldn't trust the site. If you are selling upscale clothes, you should make sure your images reflect that. Maybe use PNG instead of JPG? 2) The logo on the top left is kind of small and doesn't really stand out (black on white). Perhaps use a different color? Also, the font you used makes it look like you made the logo yourself. I don't know if you did or not, but it doesn't match up with the upscale clothing you're selling. I know there are websites where you can make your own royalty-free logos (google "logo designer" or something), look into one of those maybe? And perhaps try to pick a more distinctive font, maybe something that isn't in a standard install of Word, so it stands out. 3) I have to scroll down all the way to the bottom of the page (had to press spacebar 4 times!) to see actual clothing you have for sale. Most people never go below the fold and would have no idea what your website sells (especially since the name doesn't immediately reflect Asian-inspired clothing). Your name doesn't have to be related to what you sell (just look at Amazon), but I need to be able to immediately figure out what stuff you do sell when I first hit your homepage, either via the logo or pictures of actual stuff for sale above the fold. 4) Related to the previous point, why are the category pictures so huge? I'm on a 13" Macbook Air and all but one of them are larger than the viewport (since you keep the header stuck at the top). I would suggest making them much, much smaller - one or two horizontal rows with 3-4 square category icons). Or cut them down to half the size they are now and move them below the Top Sellers + Featured rows. 5) Your titlebar text doesn't say anything about the site. Good place to put more information about exactly what kind of clothing you're selling (will also help with SEO). Even as simple as "Janjua Clothing - Indian designer clothing" or "Janjua Clothing | Indian clothing | Designer clothes | Affordable prices" or something like that. 6) Your site is very busy right now. If you've tried every marketing tool in the book and you still have no sales to date, perhaps it's time to consider a wholesale redesign. It looks like you're using some type of eCommerce plugin or CMS...do they have any other themes you could use? Perhaps something drastically simpler that maybe only focuses on 1-2 items in your inventory that you know sell well (based on other sites or locally in B&M stores or whatever)? 7) Take a look at other ecommerce and clothing websites and see what design stuff works for them. Rakuten, Blue Nile, Zappos, Dollar Shave Club, etc. Again, I'm not a woman or a web designer or anything like that. Just a normal dude giving you honest feedback on my first impressions. Hope some of this helps. EDIT: One more website I just stumbled across: http://www.buffalobottlecraft.com/#products http://www.buffalobottlecraft.com/#products - super simple, one high-quality picture at the top and then 8 products for sale, all shown on the homepage. This is along the lines of what I'm suggesting your website could look like. The most important thing is that this website looks trustworthy. I would feel comfortable buying something from this website. Your website doesn't do that for me yet (sorry, just being honest), so even if I were in your target market, I would hesitate before buying. A good design is invaluable in conveying trust.
wardoA 12y ago
I cant believe people are giving you such bad advise... Your problem is simple, your traffic is low. I just checked my sources and it seems you get an average of 22 visits per day. Assuming at least half of these are yours, it's obvious you're not getting any sales. Don't focus on anything related to design, A-B testing, complex in site chat, etc. Think of it like this, if your shop is located in a hidden alley, and only 10-20 people visit it per day, you can't expect to make any sales, much less get any useful feedback from A-B tests. There is obviously stuff you must fix, as the images and the logo, but focus on getting customers/sales. Some good suggestions are: -Sell through your social circle. -Get partnerships with blog owners. -Post about your deals on related forums. I cant see your site not making sales if you have 1k visitors per day, regardless of all the stuff other users suggested.
- mandeepj 12y ago
  I ran adword campaign twice. Each time I got about 1000 visitors. It really surprised me that I did not even got one order even after running campaigns twice. I don't know if it is price or trust. From google analytics, i see my homepage bounce rate is 45% which is not bad. People have visited contact us page but no one contacted us. Avg. spend time by visitors on site is around 7 mins. I have tried my social circle also and my friends have also spread the word. My price range is between $60 and $700. With that wide range I should have few sales by now but no. Someone is offering me a huge email list have email addresses of indian professionals like doctors, engineers etc. I am skeptical to buy this list as the word out there is do not buy lists. The sellers is saying list is authentic and they update it every week. I like your idea about forums and partnership with blog owners. I will act on it soon. Thanks a lot.
EvaK_de 12y ago
I clicked the "Work Wear" category link, but it just links to the homepage. If there's no content in this section yet, you should remove the picture & link in order not to unnecessarily distract from the real content. Otherwise you should fix the link. I am female and I like the styles! :) (...not a prospective customer though, since not based in your target countries...)
- mandeepj 12y ago
  sorry for the inconvenience. I will upload the designs under "work wear" pretty soon. sorry not trying to sell you anything. If you like the styles then you can buy them. You don't have to be in my current target country and that is how we expand :-) Anyway, please help spread the word about us by sharing the website with your friends and families. Thanks a lot.
merrua 12y ago
Clicking on work ware on the front page, doesnt go anywhere. Some of your urls look like somethings isnt right. "http://www.janjuaclothing.com/(S(ev4nn00nyuffhnilncvrsjd3))/CasualClothes" http://www.janjuaclothing.com/(S(ev4nn00nyuffhnilncvrsjd3))/.... In the shipping section, you mention free shipping (which is cool) but don't say to what countries. Can I buy if I'm Russian? Can I buy from europe? Include what countries you support. Or state free shipping worldwide. Same with the try page. Its cool id only have to pay shipping back, but if I had free shipping to me, how much is that? I wont try unless I know.
- mandeepj 12y ago
  Chrome messes up the url. I think it is trying to append the session id in the url. The strange thing is it does this randomly edit - I just figured out it is the menu that is spitting out the messed up urls. Thanks for pointing it out

untilHellbanned 12y ago

Wow, really nice site. I'm sorry to hear it hasn't been taking off for you. The original post talks alot about finding a core group of users. Can you just focus on a few people who you think would like to use your site (Indian women?).

mandeepj 12y ago
Thanks for nice words. Yes, indian women clothing as I currently can't compete with macy's , banana republic and guess by solely selling western clothes. We have dresses, indo western clothes besides traditional indian clothing. We have a physical store in mohali, India too. Lot of people tell me the clothes are expensive but there are sites selling same kind of clothes between $7000 - $15,000. My margins are around 5% - 7% after giving 30% discount so bringing prices more down would be a financial suicide.
- afarrell 12y ago
  To which audience are they selling clothes at that price? Brides?
  - mandeepj 12y ago
    i think everyone. Plz visit here - exclusively.in , indianroots.com and there are many more
- untilHellbanned 12y ago
  I don't think its as much about outcompeting on price as it is finding people who will use your site, love your site, and tell their friends to use your site.

alphonse23 12y ago

If it's any consolation I really like the designs featured on the site. Though I'm not female :(

mandeepj 12y ago
Thanks. No worries. It will be great if you can show the site to women known to you.

emmett 12y ago

Don't bother with SEO or print advertising. Go find some actual people and convince them, yourself and in person, to try the site. Watch them try it. Ask them if they want to buy. If not why not. Expose yourself to that direct feedback.

mandeepj 12y ago
This sounds great. Thanks for your input

gsharma 12y ago

I ran an e-commerce site focused on Indians living in US a few years ago. Here are a few things that might help you: 1. It seems like your target market is Indian women in USA (guessed based on prices in $) IMO this is still not a niche market. Is your target market Indians who immigrated to US or born here? What age group (working moms vs students)? Why do they need these clothes (casual wear vs Indian parties vs weddings, etc.)? Does your target market live in major cities (like Bay Area) where there are a few offline options available or do they live in remote locations where the nearest Indian grocery store is 50 miles away? Or maybe I am completely wrong and your target market is non-Indian women in US. 2. What did you learn from driving traffic to the site? I see that you listed phone numbers, did anyone call? I would highly recommend using Olark/Zopim and actively chat with people who click on your ad campaigns to ask them what they are looking for. 3. Checkout IndianRoots.com. It is owned by NDTV, the biggest USP they have is free world wide shipping and I know a few people who have already used it. Not sure if you can compete with them on free shipping , but worth looking at. And as the article says, talk to your users. Running ad campaigns work to drive people onto your site but you'll have to talk to your users to find out what are their pain points and what do they need.

mandeepj 12y ago
Thanks for a great comment. Please find my response below - 1. My target market is USA, Canada, UK, Australia and new zealand. There are lot of indians living in these countries. I think it is does not matter whether they are immigrated or born in a foreign country as long as they like indian clothes. I have seen lot of non-indians too wearing indian clothes but the percentage would be very low for obvious reasons. My target age group is from 16-45. 2. No calls on my US number but few calls on india number but they did not got the number from site 3. I know indianroots.com. I am also offering free shipping. I think they have advantage of being a big media house like money, plenty of access to media, lot of current customer base 4. I have newsletter based discount on top of site but only 4 people signed up and no one validated their address. I have live chat also but no one initiated it. I will look into your recommendations. I will change my chat software so that we can talk with users as they browse through my site. I will offer another feedback based discount to see what they are saying abt my site, if they fill up the form. my site is unknown\new may be that is why people are not buying anything from me.

arjunnarayan 12y ago

1. The site looks alright. But what's your target market? Are you selling to the Indian market? To the US market? You have this overly broad look, with a currency selector. The prices are pretty damn high for the Indian market. I can find way better stuff walking through M.G. Road in Bangalore. Have you considered that? The prices are actually pretty crazy for Indian clothes. 2. Live chat: it asks me to fill out my name and email, and then says "Offline". That's bullshit. Let's get something straight: You have zero customers. You have zero sales. You have one job: that bar says "online", and has ZERO barriers to chatting with you. You make that thing go instantly into a chat bar (no email barrier), and pipe every single thing written in there to your phone. From now on, you are 100% online. If you get a chat at 1am, you answer those questions. Watch this: https://www.youtube.com/watch?v=e7Qh-vwpYH8 https://www.youtube.com/watch?v=e7Qh-vwpYH8

mandeepj 12y ago
1. My target market is outside of india. I concluded this from my website and my store experience. In my store, people will negotiate for long time just for Rs. 50. Most of my designs have handwork and it costs lot of money to get that. My margin is less than 10% so you can tell me how can i reduce prices further down. Everything else is so expensive like shop rent, salary of workers, fabric, material etc. 2. If you visit utsav.com or fashionforyou.com then you can find stuff for less as compared with my site but you can wear their clothes only 2,3 times after they will get worn out but not my clothes. I am not defending myself just sharing my experience. Have you visited meenabazaar.org they are more expensive than me. Live chat is offline because I am at my full time job. I like your idea about phone hook. I will implement it. Thanks for your great comment
- coryking 12y ago
  Don't worry about your prices and don't every try to compete on prices. Don't worry about phone hooks, overcompressed images, logos, or anything about the site. It seems to me that you need to really focus on who your market is. "Outside of India" or "ages 16-45" is a very, very broad market for somebody as small as you. Are you after hip urban 20 somethings? Are you after rich NYC moms? Be very specific here. Age, gender, living arrangements, where they work, how educated they are, what is their income, how many pets (and what type) do they have, what is their favorite TV shows, favorite musicians, what type of coffee do they get at starbucks, etc... Give this person a name, even find a picture that matches who they are... Why would this person buy from you instead of your competition? What unique thing do you give this person that they can't get anywhere else?

Balgair 12y ago

Male-NonIndian Well, all the pictures are from the neck down. Is that strange? The prices are inline with what my fiancee's friends mail order magazines say, so not out of the ordinary. As far as style, I haven't a clue, it looks nice, I guess. My fiancee has a lot of very close Indian friends originally from Canada and I have a lot of co-workers that are Indian. I see Indian dress here and there, mostly at parties and special occasions. The big question here is could I see any of them in those pieces? Answer: No. It's just too expensive to justify. In the US, these are special occasion dress at these prices. These seems to me to be clothes you buy after a promotion or a big test. We are not exactly poor nor wealthy, household incomes are in the 80 to 120k range. Also, your site does not tell me that what I am ordering is a special occasion. It looks more like a site like alibaba or for computer parts. Take this with a grain of salt: I am not your customer and do not order from you and likely never will. My advice is useless effectively.

mandeepj 12y ago
No advice can be useless. There are lot of clothes in range from $60 to $150 so I do not think everything is expensive. Please correct me if I am wrong. Thanks for your valuable time

cshenoy 12y ago

Just showed my Desi girlfriend your site and she says pictures with models are very important. Some women prefer to see those dresses actually worn by someone so they can understand it better. I personally think there's a lot going on with the website. Almost like you're selling too many different clothes. If you can cutback somehow or focus on an area, that could be effective. Also, you really need to highlight the FREE SHIPPING. That's a major seller for many people, even if others are offering it.

mandeepj 12y ago
Most of clothing websites do not show the model's face, the reason being - they want customer to focus on clothing\dress but I can give it a try and showcase some of the dresses with a model to see if it converts visitors into customers. I will highlight free shipping and offers in a non-obtrusive way. Thanks for taking time to share your valuable inputs
- coryking 12y ago
  This is something you can test once you get enough traffic. You can do A/B testing and see if you get a higher conversion with or without the models faces. Until you do the A/B test, you'll never know...
  - mandeepj 12y ago
    I think it is time to start on A\B testing. Thx
    - simonw 12y ago
      A/B testing will be a complete waste of time until you have thousands of visitors - and even then, your efforts would probably be better spent on other forms of user research such as usability testing in a coffee shop. I agree willth another poster in this thread: you should go where the shoppers are! Listing your product on eBay will drive way more interest than hosting your own site at this point.
    - 12y ago

reledi 12y ago

Try to include faces in the pictures and use higher quality images. Too many of the images look stretched or overly compressed. Using poor quality images makes the site like shoddy.

mandeepj 12y ago
high quality images leads to bigger image file size which leads to reduction in speed of website. I will try to find a balance. thanks
- reledi 12y ago
  There's lots of good compression software now so it shouldn't be an issue. Check out http://pngquant.org http://pngquant.org.
  - mandeepj 12y ago
    Thank you, will give it a try

rkudeshi 12y ago

I'm not a woman, so take this with a grain of salt, but here's some feedback on the website: 1) Your images are too compressed. The artifacts make it look low quality, like I shouldn't trust the site. If you are selling upscale clothes, you should make sure your images reflect that. Maybe use PNG instead of JPG? 2) The logo on the top left is kind of small and doesn't really stand out (black on white). Perhaps use a different color? Also, the font you used makes it look like you made the logo yourself. I don't know if you did or not, but it doesn't match up with the upscale clothing you're selling. I know there are websites where you can make your own royalty-free logos (google "logo designer" or something), look into one of those maybe? And perhaps try to pick a more distinctive font, maybe something that isn't in a standard install of Word, so it stands out. 3) I have to scroll down all the way to the bottom of the page (had to press spacebar 4 times!) to see actual clothing you have for sale. Most people never go below the fold and would have no idea what your website sells (especially since the name doesn't immediately reflect Asian-inspired clothing). Your name doesn't have to be related to what you sell (just look at Amazon), but I need to be able to immediately figure out what stuff you do sell when I first hit your homepage, either via the logo or pictures of actual stuff for sale above the fold. 4) Related to the previous point, why are the category pictures so huge? I'm on a 13" Macbook Air and all but one of them are larger than the viewport (since you keep the header stuck at the top). I would suggest making them much, much smaller - one or two horizontal rows with 3-4 square category icons). Or cut them down to half the size they are now and move them below the Top Sellers + Featured rows. 5) Your titlebar text doesn't say anything about the site. Good place to put more information about exactly what kind of clothing you're selling (will also help with SEO). Even as simple as "Janjua Clothing - Indian designer clothing" or "Janjua Clothing | Indian clothing | Designer clothes | Affordable prices" or something like that. 6) Your site is very busy right now. If you've tried every marketing tool in the book and you still have no sales to date, perhaps it's time to consider a wholesale redesign. It looks like you're using some type of eCommerce plugin or CMS...do they have any other themes you could use? Perhaps something drastically simpler that maybe only focuses on 1-2 items in your inventory that you know sell well (based on other sites or locally in B&M stores or whatever)? 7) Take a look at other ecommerce and clothing websites and see what design stuff works for them. Rakuten, Blue Nile, Zappos, Dollar Shave Club, etc. Again, I'm not a woman or a web designer or anything like that. Just a normal dude giving you honest feedback on my first impressions. Hope some of this helps. EDIT: One more website I just stumbled across: http://www.buffalobottlecraft.com/#products http://www.buffalobottlecraft.com/#products - super simple, one high-quality picture at the top and then 8 products for sale, all shown on the homepage. This is along the lines of what I'm suggesting your website could look like. The most important thing is that this website looks trustworthy. I would feel comfortable buying something from this website. Your website doesn't do that for me yet (sorry, just being honest), so even if I were in your target market, I would hesitate before buying. A good design is invaluable in conveying trust.

wardoA 12y ago

I cant believe people are giving you such bad advise... Your problem is simple, your traffic is low. I just checked my sources and it seems you get an average of 22 visits per day. Assuming at least half of these are yours, it's obvious you're not getting any sales. Don't focus on anything related to design, A-B testing, complex in site chat, etc. Think of it like this, if your shop is located in a hidden alley, and only 10-20 people visit it per day, you can't expect to make any sales, much less get any useful feedback from A-B tests. There is obviously stuff you must fix, as the images and the logo, but focus on getting customers/sales. Some good suggestions are: -Sell through your social circle. -Get partnerships with blog owners. -Post about your deals on related forums. I cant see your site not making sales if you have 1k visitors per day, regardless of all the stuff other users suggested.

mandeepj 12y ago
I ran adword campaign twice. Each time I got about 1000 visitors. It really surprised me that I did not even got one order even after running campaigns twice. I don't know if it is price or trust. From google analytics, i see my homepage bounce rate is 45% which is not bad. People have visited contact us page but no one contacted us. Avg. spend time by visitors on site is around 7 mins. I have tried my social circle also and my friends have also spread the word. My price range is between $60 and $700. With that wide range I should have few sales by now but no. Someone is offering me a huge email list have email addresses of indian professionals like doctors, engineers etc. I am skeptical to buy this list as the word out there is do not buy lists. The sellers is saying list is authentic and they update it every week. I like your idea about forums and partnership with blog owners. I will act on it soon. Thanks a lot.

EvaK_de 12y ago

I clicked the "Work Wear" category link, but it just links to the homepage. If there's no content in this section yet, you should remove the picture & link in order not to unnecessarily distract from the real content. Otherwise you should fix the link. I am female and I like the styles! :) (...not a prospective customer though, since not based in your target countries...)

mandeepj 12y ago
sorry for the inconvenience. I will upload the designs under "work wear" pretty soon. sorry not trying to sell you anything. If you like the styles then you can buy them. You don't have to be in my current target country and that is how we expand :-) Anyway, please help spread the word about us by sharing the website with your friends and families. Thanks a lot.

merrua 12y ago

Clicking on work ware on the front page, doesnt go anywhere. Some of your urls look like somethings isnt right. "http://www.janjuaclothing.com/(S(ev4nn00nyuffhnilncvrsjd3))/CasualClothes" http://www.janjuaclothing.com/(S(ev4nn00nyuffhnilncvrsjd3))/.... In the shipping section, you mention free shipping (which is cool) but don't say to what countries. Can I buy if I'm Russian? Can I buy from europe? Include what countries you support. Or state free shipping worldwide. Same with the try page. Its cool id only have to pay shipping back, but if I had free shipping to me, how much is that? I wont try unless I know.

mandeepj 12y ago
Chrome messes up the url. I think it is trying to append the session id in the url. The strange thing is it does this randomly edit - I just figured out it is the menu that is spitting out the messed up urls. Thanks for pointing it out