Ben Horowitz has a good blog post about this subject: http://www.bhorowitz.com/should_you_sell_your_company http://www.bhorowitz.com/should_you_sell_your_compan

Ben Horowitz has a good blog post about this subject: http://www.bhorowitz.com/should_you_sell_your_company http://www.bhorowitz.com/should_you_sell_your_company. > So, the judgment that you have to make is a) is this market really much bigger (more than an order of magnitude) than has been exploited to date? b) Are we going to be number 1? If the answer to either a) or b) is no, then you should consider selling. If the answers to both are yes, then selling would literally mean selling yourself and your employees short.