They also have a website for Asians (http://myinspirasian.com http://myinspirasian.com) and Latinos (http://meencanta.com http://meencanta.com) - in all three c

They also have a website for Asians (http://myinspirasian.com http://myinspirasian.com) and Latinos (http://meencanta.com http://meencanta.com) - in all three cases they have some light "general interest" content, but the majority is dedicated to their careers section. In other words, McDonalds is using demo-specific websites to promote hiring from within those communities. How is this news?