It means that I've built my startup upon the faults of the competition. My professional experience and MBA education has allowed me to very easily identify opp

It means that I've built my startup upon the faults of the competition. My professional experience and MBA education has allowed me to very easily identify opportunity costs. My startup has tweeked the competition's "so-called" attempts, and speaks directly to their opportunities in pricing, available features, usability, user interaction and activity, fun, and site purpose.