5 ms·
1. You assume customers talk. Bad assumption in many, many markets. Why do you think chasm tells you to choose a niche with a network effect? Most markets aren'
by trapper 17y ago
1. You assume customers talk. Bad assumption in many, many markets. Why do you think chasm tells you to choose a niche with a network effect? Most markets aren't like this.
2. Network effects have specific rules to be useful. Most businesses can't take advantage of them, especially if they are charging money.
3. 5->30 is not a good basis to judge this on. You are still in the early adopter phase, and luckily for you this market must have a high word of mouth quotient.
The problem with just assuming things is that it stops you from looking objectively at your market, and you end up relying on luck. Most businesses I know want a repeatable sales process, not one based on faith.