6 ms·

second tier team * Finished with the 4th best record in the league * Made it to the 2nd round of the Western playoffs * Have arguably the best PG in the game

by sehr 12y ago

second tier team * Finished with the 4th best record in the league * Made it to the 2nd round of the Western playoffs * Have arguably the best PG in the game * Have the biggest bandwagon next to Portland & GSW The future is blindingly bright for these guys, and you want them to rebrand. Please

hkmurakami 12y ago
Week they certainly don't have history or prestige, which matters a lot in sports teams' longevity of popularity.
MisterBastahrd 12y ago
Yes, second tier team. For the vast majority of that franchise's existence, they have been synonymous with failure. They will never be as popular as the other team in that city, and they don't even pull in half the revenue the Lakers do. Given the team's negative history, not even considering the recent debacle that forced the sale of the team, they'd do well to come up with another brand that could have greater resonance with the local and national audience. They're almost certain to do a complete brand redesign anyway. http://www.forbes.com/nba-valuations/list/ http://www.forbes.com/nba-valuations/list/