Maybe they're actually going after the Asian market, and not the US one? It never ceases to amaze me how narrow minded much of the North American market is abo

Maybe they're actually going after the Asian market, and not the US one? It never ceases to amaze me how narrow minded much of the North American market is about the dichotomy between cute and cool/powerful. (You could quite easily make the case some markets are the extreme opposite). The console market has this too, which is one of the reasons the XBox brand has a sort of imposed low ceiling on success outside of the English speaking world. For example: https://en.wikipedia.org/wiki/PaPeRo https://en.wikipedia.org/wiki/PaPeRo They supposedly worked quite hard to balance cuteness, which was regarded as a necessity, with functionalism, and it's got enough echoes I wonder if the people behind this car had seen it.