I really haven't seen the surface pro compete on price. Similar Lenovo offerings for 256GB and 512GB SSD ultra books have similar pricing. I honestly think MS s

I really haven't seen the surface pro compete on price. Similar Lenovo offerings for 256GB and 512GB SSD ultra books have similar pricing. I honestly think MS shopped around the concept of surface to OEMS and I think the OEMs said "Pass. No Thanks. we'll stick with our incremental and existing form factors". I think MS was forced into a corner and concluded they needed to go it on their own.