Godaddy, Rackspace, Google, Amazon, etc. have skin in this game. With multiple redundant network connections they could, for a day or a week, defend neutrality

Godaddy, Rackspace, Google, Amazon, etc. have skin in this game. With multiple redundant network connections they could, for a day or a week, defend neutrality by shaping their traffic to the lowest common denominator or routing their traffic to avoid the peer's punitive bottlenecks. Today its Level 3 and Netflix, but tomorrow it could easily be them.