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It's possible to build a website that renders itself unusable if an ad fails to load, to prevent browsers with AdBlock enabled from viewing your content. The pr
by pkinsky 12y ago
It's possible to build a website that renders itself unusable if an ad fails to load, to prevent browsers with AdBlock enabled from viewing your content. The problem with this approach is that if a single ad fails to load for any reason, the entire website goes down. Do you trust your ad network to have 100% uptime?
- eli 12y agoThere are ways to engineer around that, but it's always been a cat and mouse game. My point is that it's a side issue; ad blocking doesn't have much to do with having an "official" DRM spec. You can make ads harder to block without it, and you can probably still find a way to block ads with it.
- wtracy 12y agoDo you think that the likes of Disney and Sony care? If the ad network is down, they're not getting paid for that view, anyway.
- pkinsky 12y agoEven if we assume that each page only loads a single ad, which either succeeds or fails, the perception of a site being unreliable hurts the company running it. Household names like Disney and Sony might be able to live with that, but they'll still do everything possible to avoid downtime.