> The Business needs to agree that the Programmers have heretofore gone more quickly than they really can, that they cannot sustain this pace, and that to do so

> The Business needs to agree that the Programmers have heretofore gone more quickly than they really can, that they cannot sustain this pace, and that to do so merely hastens the ultimate decline of the entire product line, and perhaps the company. Yes the business agrees, but then continues to demand new features. Nothing changes until the people change, code is tossed out, and the whole thing starts over again.