When Facebook added their user's names and images to advertisement with their "Sponsored Stories" feature, they got sued, and lost: http://www.rawstory.com/rs/

When Facebook added their user's names and images to advertisement with their "Sponsored Stories" feature, they got sued, and lost: http://www.rawstory.com/rs/2013/08/26/judge-approves-20-million-settlement-in-facebook-class-action-lawsuit/ http://www.rawstory.com/rs/2013/08/26/judge-approves-20-mill... I suspect Google is being more cautious the Facebook in their terms of service, but also, Google seems to let users opt-out of becoming advertisements: https://plus.google.com/settings/endorsements?hl=en https://plus.google.com/settings/endorsements?hl=en